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PROJECT TOPIC: The Effectiveness of Public Relations Practices in the iil Sector

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Abstract

African petroleum Plc, Enugu, a marketer of petroleum products and chemicals know that public support and good will as well as good corporate image are very important for business success. Tends to be influenced by their publics which includes, its staff, shareholders, customers and of course members of the press.

The company is actually very much interested to know its public problem areas and opportunities with the aim to improving the organization’s overall performance do not know what their public thinks about African petroleum public Relations programmes and quality of services of the organization to its publics


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