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PROJECT TOPIC: THE MARKETING IMPLICATION OF PRIVATIZATION OF GOVERNMENT PARASTATALS

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CHAPTER ONE

1.0  INTRODUCTION

Privatization is the systemmatic and programmed withdrawer of government from those business activities which private person of companies could much effectively.

The government within the context of Structural Adjustment Programe decided that it would take step to take itself away from involvement in enterprises in which it has interest. Such investment has to make them more self sustaining and independent of continue government sustenance.

Therefore, privatization is process by which the size of an inefficient and ineffective public sector is reducing by transferring some of its function to a relatively more efficient private sector.

Privatization also mean the relinquishing of part of all of the equity and other interest by the federal military government.

Bureaucratic and monolithic structure of government argued by many analyst that the performance of public cooperation is quit so poor relatively to the investment with them.

The general problem that have been attributed to this are:

a.     It offer scope for political interference and nepotism, budget which reduces the likelihood of independent financial control.

b.     Problem of inefficiency is the order that is the public enterprises failed to achieved efficiency, because they little encouragement to their workers who in turn respond poorly to customer demand, quality, quantity and other characteristics of good and services provided by the enterprises.


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