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MASS COMMUNICATION PROJECT TOPICS AND RESEARCH MATERIALS


  • 1. EFFECTS OF MASS MEDIA ON YORUBA CULTURE AND TRADITION

    » ABSTRACT This study probes the effects which mass media has on the cultural values and tradition of the Yoruba people. It specifically tackles the effects of mass media on the culture and traditions of Erin Osun community. The research posits that the current trends in cultural behaviour of youths in Nigeria as observed among People of Erin Osun is significantly associated with their perception of...Continue Reading »

    51 pages |  -1 engagements | 

  • 2. EFFECTS OF SATELLITE TELEVISION ON THE LIFE PATTERNS OF NIGERIA STUDENTS

    » ABSTRACT This study investigates the “effects of satellite television on the life patterns of Nigeria students in Nigeria” through survey using interviews’ schedule as a tool of data collection. It targeted 432 Nigeria students aged 18 40 years and viewing satellite television for a minimum two years. The study recorded the respondent’s consumption patterns, level of viewin...Continue Reading »

    51 pages |  -1 engagements | 

  • 3. EFFECTS ON INTERNET ON NEWS MEDIA PROFESSIONALISM, MINDSET AND BUZZWORD

    » A first step has to be made in terms of the developments on the technological front and the ways in which these developments are making inroads into our understanding of journalism. Computerization in all sectors of society has taken place in particularly Western capitalist democracies with effects on the way the economy and society operates. Practically all media companies have switched to comput...Continue Reading »

    51 pages |  -1 engagements | 

  • 4. HAZARDS AND PROSPECTS OF JOURNALISM IN NIGERIA

    » ABSTRACT To discover and appreciate the hazard (i.e. problem) and prospect of journalism in Nigeria there is the need to know the history of journalism in Nigeria. In chapter, one we are going to discuss and define journalism so as to know what it deeply means. The definition of journalism will also be looked into and examine as well. The statement of problem will also be discussed likewise the cl...Continue Reading »

    51 pages |  -1 engagements | 

  • 5. IMPACT OF PRINT MEDIA ASINDICES OF SPORTS DEVELOPMENT IN NIGERIA (A Case Study...

    » ABSTRACT This study was designed to determine the perceived impact of print media as indices of sports development in Nigeria using The Sun Newspaper as a case study. The purposive and random sampling techniques were adopted in selecting four hundred and eighty (150) respondents made up of sports journalists and stakeholders in the sports industry, descriptive research design with a self structure...Continue Reading »

    51 pages |  -1 engagements | 

  • 6. CONSTITUTIONAL JUSTIFICATION FOR PRESS FREEDOM IN NIGERIA

    » ABSTRACT In this study, Section 22 of the 1999 Constitution of the Federal Republic of Nigeria States that the press, radio, television and other agencies of the mass media shall at all times be free to uphold the fundamental objectives contained in this chapter and uphold the responsibility and accountability of the government to the people. Thus the 1999 Constitution acknowledges that media, bei...Continue Reading »

    51 pages |  -1 engagements | 

  • 7. CRITICAL APPRAISAL OF THE ROLE OF NATIONAL BROADCASTING COMMISSION (NBC) IN CO...

    » The human society we live in is that of law and ethics, control and regulations. In essence therefore, the legal maxim ‘ubi societas ibijus’ (where there is society, there is law) stresses this fact. Laws, standards, guidelines and rules promote ethics while ethical principles reinforce the pillar of the law (Okoro, 1998:174). Therefore, no organised society in the world can exist with...Continue Reading »

    51 pages |  -1 engagements | 

  • 8. EFFECT OF NEWS COMMERCIALIZATION ON THE CONTENT OF PRIVATE MEDIA

    » This work intends to assess the effect of news commercialization on news credibility in the broadcast media, with particular reference to Africa Independent Television and Nigerian Tribune using them as a case study. The study intends to find out whether the commercialization of news affects its credibility and objectivity and equally to know if it encourages the “Brown envelope syndrome&rdq...Continue Reading »

    51 pages |  -1 engagements | 

  • 9. EFFECTIVENESS OF ADVERTISING TOOLS FOR SUCCESSFUL MARKETING OF MTN PRODUCTS

    » We are all surrounded by a vast amount of advertising. Nearly everybody, therefore, has some thoughts on the subject. The tendency is to judge advertising as good or bad, to single out advertisements that one likes or dislikes, to wonder if advertising is worth the large sums of money spent on it, to question the contribution advertising makes to social welfare, and so on. Advertising research als...Continue Reading »

    51 pages |  -1 engagements | 

  • 10. AN ASSESSMENT OF THE ROLE OF THE MASS MEDIA IN RE-BRANDING NIGERIA (A CASE STU...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY One of the primary challenges faced by developing countries especially Nigeria stems from the breakdown of bordering between their internal and external aspects. Professionals and scholars have arranged that increasing the actions and statement of Nigerian leaders and citizens simultaneously affect National and International identity and image. ...Continue Reading »

    51 pages |  -1 engagements | 

  • 11. CHALLENGES OF THE FREEDOM OF INFORMATION BILL TO THE BROADCAST MEDIA ( A CASE ...

    » TABLE OF CONTENTS Title page Declaration Approval page Dedication Acknowledgement Table of contents Abstract CHAPTER ONE Introduction 1.1 History of Case Study 1.2 Statement of General Study 1.3 Aims and Objectives of Study 1.4 Hypothesis and Research Questions 1.5 Theoretical Frame work CHAPTER TWO Literature Review 2.1 Democracy and its Obligation 2.2 Nigeria’s Obligation under Internation...Continue Reading »

    51 pages |  -1 engagements | 

  • 12. THE USE OF AFRICAN COMMUNICATION SYSTEM IN POLIO ERADICATION CAMPAIGN

    » ABSTRACT Communication is a critical component in assuring that children are fully immunized and that simultaneous immunity is attained and maintained across large geographic areas for disease eradication and control initiatives. If service delivery is of good quality and outreach to the population is active, effective communication—through advocacy, social mobilization, and program communic...Continue Reading »

    51 pages |  -1 engagements | 

  • 13. THE IMPACT OF GRAPHIC PRESENTATION IN NEWSPAPER PRODUCTION: A CASE STUDY OF TH...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Graphic presentations have a powerful impact on a viewer’s attitude, and this impact cannot be created by text alone. In a newspaper context, the presence of a photograph will significantly alter the consumer’s attitude toward the framed issue. Graphic presentation is not just doing any drawing you like. There are conventions and var...Continue Reading »

    51 pages |  -1 engagements | 

  • 14. THE INFLUENCE OF BROADCAST MEDIA ON THE SALES OF FAST MOVING CONSUMER GOODS IN...

    » CHAPTER ONE INTRODUCTION Background of the study The term ‘broadcast media’ is quite often mentioned these days. It is a new phenomenon and one would probably imagine that everyone knows or understands what it means. Nearly ninety percent (if not more) of all online or internet users use broadcast media in one way or the other (Kietzmann and Kristopher, 2011; Dolwick, 2009). The emerge...Continue Reading »

    51 pages |  -1 engagements | 

  • 15. THE ROLE OF TELEVISION IN ELECTORAL EDUCATION IN NIGERIA ( A CASE STUDY OF NTA...

    » Historically, television broadcasting in Nigeria has been use as a medium of communication that seeks to enrich the life of average Nigerian by influencing positively its social, cultural, economic, political and technological thinking. It also provide news and information about national issues. Beside this, it serves as a source of entertainment. Television broadcasting promotes cultural awarenes...Continue Reading »

    51 pages |  -1 engagements | 

  • 16. CUSTOMERS PERCEPTION OF GSM INTERRUPTIVE ADVERTISMENT IN NIGERIA: A STUDY OF G...

    » ABSTRACT This study seeks to investigate customer’s perception of GSM interruptive advertisement in Nigeria. The study adopted cognitive dissonance theory of mass communication. The research methodology used in this research is the survey research of which questionnaires were administered to 120 respondents in Abraka. The research shown that the perception of GSM customers towards interrupti...Continue Reading »

    51 pages |  -1 engagements | 

  • 17. IMPACT OF NEW MEDIA ON POLITICAL ADVERTISING IN 2015 GOVERNORSHIP ELECTION IN ...

    » ABSTRACT This study investigated the impact of social media on political advertising during the 2015 governorship election in Delta State. The research objectives include to determines the political message aspirants share on social media, to ascertain the challenges of political advertising on social media. The survey method was employed while the questionnaire was research instrument. A total of...Continue Reading »

    51 pages |  -1 engagements | 

  • 18. RADIO LISTENING HABITS OF STUDENTS IN HIGHER INSTITUTION A CASE STUDY OF BOWEN...

    » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Radio is an essential mass medium that virtually every member of the society benefits from. Kuewumi (2009) asserts that Radio has radicalized the face of human communication and ultimately become a fixed point in the daily lives of humans whereby people are informed, taught, nurtured and reformed by way of relaxation, reinvigoration and resuscit...Continue Reading »

    51 pages |  -1 engagements | 

  • 19. IMPACT OF TELEVISION BROADCASTING ON ELECTIONEERING CAMPAIGNS

    » CHAPTER ONE INTRODUCTION 1.1 Background of the Study That the mass media plays a vital role in the development process of a country is not again saying. The mass media generally regarded as a channel of communication that are capable of reaching heterogeneous audience simultaneously with uniform message. They regularly cover all sorts of issues such as health, music, fine art, crime, sport, entert...Continue Reading »

    51 pages |  -1 engagements | 

  • 20. INFLUENCE OF BILLBOARD ADVERTISING OF STUDENTS ELECTIONEERING CAMPAIGN IN FIDE...

    » ABSTRACT The aim of this research work is to find out the influence of Billboard advertising. In particular, the study sought to ascertain the extent that the electorate in Fidei poly exposed to political advertising; which billboard was the electorate most exposed to in political advertising as well as the extent that billboard advertising influenced the voting decisions of the electorate. To ach...Continue Reading »

    51 pages |  -1 engagements | 

. ABSTRACT, Proposals, Literature Reviews, Aims & Objectives, Methodology, Surveys & Implementations