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PROJECT TOPIC: LANGUAGE OF PERSUASION: AN ANALYSIS OF THE INAUGURAL SPEECHES OF PRESIDENTS JONATHAN AND BUHARI

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CHAPTER ONE

1.0 INTRODUCTION

1.1 Background to the Study

The study of language is captivating due to the role it plays in capturing all aspects of human thoughts and endeavours. Language playsso many roles in our society among which is the forming of social psychology with regard to how attitudes and perceptions are expressed (Yule, 254). Adedimeji also adds that, ‘language mainly serves to form (or deform), inform, reform and transform man and his society’ (6). Boltz and Seyler (n. pag.) argue that words are the tools for saying what you want to say and what you want to say are your thoughts, feelings, dislikes, hopes, fears, business, pleasure, everything that makes you up. Whether in politics, media, administration, teaching and even daily conversations, we use language to achieve the aforementioned goals.


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